Digital Development Specialist
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ADF International is a faith-based legal advocacy organization that protects fundamental freedoms and promotes the inherent dignity of all people. Please visit our career site to view our Statement of Faith and Doctrinal Distinctives.
Digital Development Specialist
ADF International is seeking a full-time, highly skilled Digital Development Specialist to join us in our Vienna (Austria) office. As the Digital Development Specialist, you are a vital part of the international team. In this role, you will report to the Digital Development Manager. You will be responsible for:
- Crafting innovative digital fundraising strategies that not only generate vital donations but also deepen donor relationships.
- Executing dynamic campaigns that amplify our mission, touching lives and changing narratives.
- Refining our approach with data-driven insights, ensuring every step we take maximizes our impact.
You will play a pivotal role in expanding our supporter base, turning followers into a vibrant community of public intellectuals and passionate advocates who are as committed to our cause as we are.
Your Essential Responsibilities:
Digital Campaign Strategy and Execution
- Develop and execute digital fundraising strategies to engage existing supporters and attract new donors.
- Collaborate with the content team to produce compelling content for digital campaigns.
- Plan, implement, and optimize digital fundraising campaigns across various platforms including email appeals, crowdfunding, peer-to-peer campaigns, website, and social media.
- Manage the distribution of digital content to acquire leads and cultivate donors.
- Ensure our digital communications align with ADF International’s branding and messaging across channels.
Data and Analytics:
- Monitor and analyze key performance indicators such as acquisition, conversion, engagement, churn rates and ROI.
- Utilize A/B testing and data-driven insights to refine campaigns and enhance audience experience.
- Maintain CRM databases, email marketing and campaign analytics.
- Nurture supporter relationships from initial engagement to sustained giving, identifying and improving drop-off points.
Innovation and Trends
- Keep abreast of digital fundraising trends, tools, and best practices.
- Identify new digital fundraising opportunities and strategies for donor engagement.
- Enhance website SEO and adapt to new industrial standards to improve visibility and engagement.
Other Responsibilities:
- You will be asked to perform related duties or special projects as assigned
- Collaborate with the broader team to meet the advocacy needs of the organization.
Skills you need to succeed:
Demonstrated proficiency in:
- Insight into donor motivations and behaviors to tailor impactful campaigns.
- Structured communication skills and elevated level of strategic thinking.
- Work effectively with across teams and vendors.
- Understanding of an ever-changing digital marketing landscape and experience in project management.
- Ability to juggle multiple campaigns and deadlines.
- A proactive and creative approach to problem-solving.
Education and/or experience:
- Bachelor’s degree in Marketing, Communications, or a related field. Alternatively, candidates with a minimum of 2+ years of equivalent experience in fundraising or marketing will be considered.
- High proficiency in Email Marketing Platforms such as Mailchimp
- Advanced knowledge of SEO tools including Ahrefs, Google Analytics and Search Console
- Experience in WordPress and tracking configuration with GTM
- Graphic design proficiency would be advantageous.
Work permit for Austria or EU citizenship required.
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